Google and Twitter together to make easier reading news articles

Social networking services want to take control of how people read the news, as seen with the instant articles Facebook, News of Apple applications, and Discover of snapchat. Twitter and Google, the two other big names in the industry, plan together to build a system that works without a proprietary platform

Instead, Google and Twitter built a platform open source is cached links and makes them immediately available to the user. When browsing Twitter or Google search, the website will be instantly accessible by clicking the link, eliminating the eight seconds (on average) wait while loading the article.

That is a big win for people who enjoy reading news, but can not be bothered to wait for the mobile load times. It should also increase participation in Twitter, Google News, and search, without removing the content editor control.

Google and Twitter want to make minimal changes to the way web pages load. This is a different approach that is followed by Facebook, snapchat, and Apple, everyone wants to present news in their own refreshing way for readers - removing unique design options that publishers have done.

The two technology giants are in talks with content publishers. Google plans to keep ads when cached page, which can raise the price of ads on sites associated publication. This is still in development internally, but Google plans to offer to others. This open source project is available to anyone, so that other technology companies like LinkedIn, Reddit and Tumblr all could join for free.

Rumors of Google trying to buy Twitter, no doubt, start again, especially with the current state of the price of their shares $ 27.30, well below its record high. That puts Twitter in the area of ​​retail price $ 20 billion, and Google has shown that is not afraid to make purchases of that size in the past.

When the rumors started circulating, information Amir Efrati, a few months ago said Google CEO Larry Page, apparently, is not "Give AF * ck" on Twitter. That may be true, but with the breakup of Google in alphabet, Sundar Pichai might be more interested in a deal.